Precision Agriculture

New fresh produce technology conference SMART Horticulture Asia

SMART Horticulture Asia to take place during ASIA FRUIT LOGISTICA in September 2016

First-ever conference for Information Management, Standards & Technology for Asia’s fresh fruit and vegetable sector

ASIA FRUIT LOGISTICA and Dutch fresh produce sector sign cooperation agreement at FRUIT LOGISTICA in Berlin.

Information technology, communication technology, the Internet-of-Things, Big Data, robotics: each and every one of these new technologies now has an impact on the world of fresh fruits and vegetables, and in turn the fresh produce supply chain from farm to fork can now call on specialised solutions that allow it to cope with their far-reaching effects. 

To understand better the future shape of these new technologies, ASIA FRUIT LOGISTICA is joining with Frug I Com to launch SMART Horticulture Asia, a new, high-level, Asia-wide business forum that focuses on information management, standards, and technology.

The two organisations signed a cooperation agreement in February 2016 at FRUIT LOGISTICA in Berlin that extends to Asia the benefits of Frug I Com’s existing initiative on digitalisation and standardisation in the fresh fruit and vegetable sector.

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